MAAT
A world sculpted from shades. Where clarity dissolves, and meaning forms in absolute silence.
MAAT is a state between being and fading.
A world sculpted from shades.
Here, between the shadows, nothing shouts, everything breathes.
Here, light is not meant to reveal.
It is not here to make you fear the dark.
Light touches the border between body and dream.
It seeks a quiet presence.
Where clarity dissolves,
and meaning forms in absolute silence.
MAAT breathes the shared dream;
a space where the viewer drifts between shadow and glow,
between focus and blur,
crossing through sensations, where every touch means something.
Through distance, presence is born.
Here, no one holds the center.
Here, nothing ends.
Here, there is only you,
dissolved in this feeling,
lost inside MAAT.
KISH O MAAT
Kish o Maat is not just a show; it is a living, breathing creation born from design. Between form and content, light and shadow, everything dissolves into one.
Kish o Maat is a playground of experiential design—a space where creativity and curiosity intertwine, and where design becomes a medium for shaping perception.
The First Kish o Maat Festival
During Nowruz 1404, Kish Island—one of Iran’s most iconic holiday destinations—hosted the very first Kish o Maat Festival.
"NEW PRESENCE"
Kish o Maat invites the audience to shift from passive viewing to active presence. Inspired by the tension between awareness and instinct, decision and stillness, the experience is no longer a “stage performance”—it becomes a field of presence.
Light and music narrate motion, video-mapping transforms perception, and the audience becomes part of a living ecosystem where design and emotion are intertwined.
The space has no fixed center, no safe point; every move, stillness, and pause reveals something.
Festival Zones
Interactive Zone
A central space of light, sound, and video mapping, offering a fluid, shifting interpretation of the concept 'Kish o Maat'.
Brand & Designer
A refined and controlled-light environment, where each brand displays its identity in harmony with the festival narrative.
Sensory Display
Natural elements and edible textures (tea, herbs, etc.) form a sensory bridge between different zones.
Light & Sound
A synchronized mix of lighting, music, and visuals, creating a living rhythm that evolves with the event.
Audience Flow
A designed path of movement inspired by order, chaos, and the return to stillness.
Art Direction
Evoking a translucent, shifting sense of presence through light, sound, and motion.
Upcoming Festival
Audience Projection
The Team
Creators & Visionaries behind the experience.